Star Ratings and Awards for Accommodation in England

Staithes harbour, North Yorkshire

Since 2006, England has shared a ‘Common Standard’ for guest accommodation and hotels with colleagues in Scotland, Wales, Northern Ireland and the AA. Star-ratings are determined by the services and facilities provided for guests, but also by the quality of the welcome, service and hospitality of the staff, the food and the cleanliness. Having an official star-rating system helps potential guests know what to expect before they arrive.

VisitEngland’s unique Gold, Silver and Breakfast awards are given in recognition of exceptional quality within a property's star rating, or for outperforming a star rating.

Quality in Tourism operates nine schemes on VisitEngland's behalf assessing more than 20,000 accommodation businesses a year. To apply online, click here ( There are a number of large self catering agencies that award VisitEngland star rating under a franchise arrangement. The assessors are trained and moderated by VisitEngland. Click here for details.

Quality Edge issue 15, summer magazine, visitengland

Benefits of joining VisitEngland´s scheme Go

Find out about the full package of associated benefits you receive as soon as you join the VisitEngland Quality Assessment scheme.

Gold Award

Gold and Silver Awards Go

These are awarded to properties that display exceptional quality within their star rating. Find out more about the standards required to gain one of these awards.

Breakfast Award

Breakfast Award, Ideas and Workshops Go

VisitEngland recognises top quality breakfasts offered by hotel and guest accommodation quality scheme members through the Breakfast Award. You can also find out more on workshops and ideas for freshening up your breakfast.

Seaham Hall receptionist

Entry Level Accreditation for Destinations Go

Focused on demonstrating that businesses are ‘legal, safe and clean’, VisitEngland's entry level framework can be used as the core of a local inspection scheme for accommodation businesses that elect not to join the National Quality Assessment Scheme (NQAS).

Visit England Self Catering 3 star logo

Star Rating Franchise Arrangements Go

There are a number of self catering agencies that award VisitEngland star ratings under a franchise arrangement. Find out more information on the franchise arrangements.

Displaying your Quality sign

Displaying your quality sign Go

The internationally recognised Quality Rose Marque will give your customers confidence in the quality your business provides.

Common Standard for Hotels

Latest scheme information Go

Find out about latest scoring percentages, new standards and specific information on hotel groups, Moderation Unit and how to explain your star rating to guests.